August 29, 2008 – 11:22 am
Whereas I used to look to my Feedburner stats with excitement (I’m a big numbers geek) to see whether my posts resonated with people (hence my subscriber count would go up), nowadays I look more with trepidation, wondering whether the stats will work each day.
August 26, 2008 – 11:42 pm
Everyone I know uses Google to search for things online. I do the same thing on most topics. When it comes to communications, marketing or social media, though, I have two other resources I search before going to Google’s main search.
Google Reader
I have two main communications/marketing/social media folders in my Google Reader:
A-list
Other
My A-list [...]
August 25, 2008 – 11:45 pm
Toronto’s Maple Leaf Foods has been front and centre in the Canadian media over the last week after being linked to the illness and death of several consumers. This weekend, the Canadian Food Inspection Agency and Public Health Agency of Canada determined that a strain of listeria bacteria afflicting the consumers matched the strain identified [...]
August 24, 2008 – 11:03 pm
In recent post entitled “Jason Calacanis On How To Get PR For Your Startup: Fire Your PR Company” in Silicon Valley Insider, Jason Calacanis gives ten tips on “how to do PR” yourself:
Be the brand;
Be everywhere;
Always pick up the check — always;
Be a human being;
Bond with journalists;
Learn how to email journalists;
Learn how to speak to [...]
August 22, 2008 – 6:44 pm
Christie Blatchford wrote an excellent piece in Thursday’s Globe and Mail entitled, “I’m not blogging this, mark my words.”
Her article is basically a rant about the challenges of blogging in Beijing, of the challenges of journalists blogging and of the effects that new media tools like blogs and podcasts are having on journalistic quality. I [...]
August 21, 2008 – 11:00 pm
Every so often I come across something from a company that just blows my mind. This is one of those times. I’m a little behind the ball on this one, but it’s still worth highlighting.
Last year (August 2007), a user took a video capture of a glitch in Electronic Arts’ Tiger Woods ‘08 game [...]
August 20, 2008 – 6:49 pm
No matter how small your business is, if you don’t have an online presence you’re missing a huge opportunity. Nowadays, if you don’t exist online, you might as well not exist.
August 17, 2008 – 1:20 pm
Joseph Thornley and the Third Tuesday Toronto organizers are bringing Social Media Breakfasts to Toronto.
Bryan Person founded the concept of Social Media Breakfasts in August 2007 as an event where social media experts and newbies alike come together to eat, meet, share, and learn. Marketers, PR pros, entrepreneurs, bloggers, podcasters, new-media fanatics, and online [...]
August 14, 2008 – 11:51 pm
How might Thomas Friedman’s affect the public relations industry? How can we become untouchable, and which parts of our industry might be outsourced?