Comments on: Reach Matters – Even In Social Media http://davefleet.com/2009/11/reach-matters-social-media/ Exploring the intersection of communications, marketing and social media Wed, 23 May 2012 09:47:02 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Michael Cohen http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-66698 Michael Cohen Mon, 07 Dec 2009 22:58:32 +0000 http://davefleet.com/?p=1716#comment-66698 Good post Dave, I wrote about this a long while back http://www.michaelgcohen.com/2008/12/followers-are-not-the-same-as-having-reach/ and while I stand by that post I think that one of the things Twitter lists are showing is that while following tons of people gets you tons of followers, wading through the crap is not worthwhile. Lists give people a way to still get all the noise of the full feed while segmenting down to those they care about. It is in how many of those lists (the ones people care about) that a person shows up that I would argue is the real value or "reach" that one has. Keep up the good work Good post Dave, I wrote about this a long while back http://www.michaelgcohen.com/2008/12/followers-are-not-the-same-as-having-reach/ and while I stand by that post I think that one of the things Twitter lists are showing is that while following tons of people gets you tons of followers, wading through the crap is not worthwhile.

Lists give people a way to still get all the noise of the full feed while segmenting down to those they care about. It is in how many of those lists (the ones people care about) that a person shows up that I would argue is the real value or “reach” that one has.

Keep up the good work

]]> By: WebMetricsGuru » Size Matters – Reach Matters – in Social Media and Mainstream Media http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-65129 WebMetricsGuru » Size Matters – Reach Matters – in Social Media and Mainstream Media Fri, 27 Nov 2009 14:15:42 +0000 http://davefleet.com/?p=1716#comment-65129 [...] A few days ago I read Dave Fleet’s post REACH MATTERS – EVEN IN SOCIAL MEDIA … [...] [...] A few days ago I read Dave Fleet’s post REACH MATTERS – EVEN IN SOCIAL MEDIA … [...]

]]> By: Bhawana03 (Bhawana Singh) http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-65079 Bhawana03 (Bhawana Singh) Fri, 27 Nov 2009 08:37:43 +0000 http://davefleet.com/?p=1716#comment-65079 <strong>Twitter Comment</strong> <a href="http://twitter.com/Bhawana03" title="Twitter Comment" rel="nofollow"> <div title="Bhawana03 (Bhawana Singh)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://davefleet.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="Bhawana03 (Bhawana Singh)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/Bhawana03) no-repeat top;cursor:hand;"> </div> </a> the clients wants to knw how many people did we reach?RT @PRCAI: The reality: reach matters. [link to post]) via @davefleet @timepass<br /><br /> - <a href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


the clients wants to knw how many people did we reach?RT @PRCAI: The reality: reach matters. [link to post]) via @davefleet @timepass

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]]> By: PRCAI (prcai online) http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-65072 PRCAI (prcai online) Fri, 27 Nov 2009 06:35:43 +0000 http://davefleet.com/?p=1716#comment-65072 <strong>Twitter Comment</strong> <a href="http://twitter.com/PRCAI" title="Twitter Comment" rel="nofollow"> <div title="PRCAI (prcai online)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://davefleet.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="PRCAI (prcai online)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/PRCAI) no-repeat top;cursor:hand;"> </div> </a> The reality: reach matters. [link to post]) via @davefleet<br /><br /> - <a href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


The reality: reach matters. [link to post]) via @davefleet

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]]> By: timepass (Shane Jacob) http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-65063 timepass (Shane Jacob) Fri, 27 Nov 2009 05:32:42 +0000 http://davefleet.com/?p=1716#comment-65063 <strong>Twitter Comment</strong> <a href="http://twitter.com/timepass" title="Twitter Comment" rel="nofollow"> <div title="timepass (Shane Jacob)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://davefleet.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="timepass (Shane Jacob)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/timepass) no-repeat top;cursor:hand;"> </div> </a> So true,the clients wants to knw how many people did we reach?RT @PRCAI: The reality: reach matters. [link to post]) via @davefleet<br /><br /> - <a href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


So true,the clients wants to knw how many people did we reach?RT @PRCAI: The reality: reach matters. [link to post]) via @davefleet

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]]> By: gemmawent (Red Cube Marketing) http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-64940 gemmawent (Red Cube Marketing) Thu, 26 Nov 2009 14:39:40 +0000 http://davefleet.com/?p=1716#comment-64940 <strong>Twitter Comment</strong> <a href="http://twitter.com/gemmawent" title="Twitter Comment" rel="nofollow"> <div title="gemmawent (Red Cube Marketing)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://davefleet.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="gemmawent (Red Cube Marketing)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/gemmawent) no-repeat top;cursor:hand;"> </div> </a> Reach Matters - Even In Social Media [link to post] // Interesting viewpoint from Dave Fleet<br /><br /> - <a href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


Reach Matters – Even In Social Media [link to post] // Interesting viewpoint from Dave Fleet

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]]> By: andygreider (Andy Greider) http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-64930 andygreider (Andy Greider) Thu, 26 Nov 2009 13:36:40 +0000 http://davefleet.com/?p=1716#comment-64930 <strong>Twitter Comment</strong> <a href="http://twitter.com/andygreider" title="Twitter Comment" rel="nofollow"> <div title="andygreider (Andy Greider)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://davefleet.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="andygreider (Andy Greider)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/andygreider) no-repeat top;cursor:hand;"> </div> </a> RT @GemmaWent: Reach Matters - Even In Social Media [link to post] // Interesting viewpoint from Dave Fleet<br /><br /> - <a href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


RT @GemmaWent: Reach Matters – Even In Social Media [link to post] // Interesting viewpoint from Dave Fleet

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]]> By: 1day1brand (Distility Branding) http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-64813 1day1brand (Distility Branding) Wed, 25 Nov 2009 20:49:38 +0000 http://davefleet.com/?p=1716#comment-64813 <strong>Twitter Comment</strong> <a href="http://twitter.com/1day1brand" title="Twitter Comment" rel="nofollow"> <div title="1day1brand (Distility Branding)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://davefleet.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="1day1brand (Distility Branding)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/1day1brand) no-repeat top;cursor:hand;"> </div> </a> RT @davefleet: Reach matters - event in social media: [link to post] ^A<br /><br /> - <a href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


RT @davefleet: Reach matters – event in social media: [link to post] ^A

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]]> By: dcilea http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-64808 dcilea Wed, 25 Nov 2009 20:04:37 +0000 http://davefleet.com/?p=1716#comment-64808 Trust begets influence. Once you earn trust from a person or group, reach will follow. It starts with trust and it must be continuously earned, otherwise your reach will dwindle. Trust begets influence. Once you earn trust from a person or group, reach will follow. It starts with trust and it must be continuously earned, otherwise your reach will dwindle.

]]> By: sadiethefoodie (Sadie) http://davefleet.com/2009/11/reach-matters-social-media/comment-page-1/#comment-64805 sadiethefoodie (Sadie) Wed, 25 Nov 2009 19:31:39 +0000 http://davefleet.com/?p=1716#comment-64805 <strong>Twitter Comment</strong> <a href="http://twitter.com/sadiethefoodie" title="Twitter Comment" rel="nofollow"> <div title="sadiethefoodie (Sadie)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://davefleet.com/wp-content/plugins/chatcatcher/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="sadiethefoodie (Sadie)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/sadiethefoodie) no-repeat top;cursor:hand;"> </div> </a> RT @davefleet: Reach matters - event in social media: [link to post]<br /><br /> - <a href="http://chatcatcher.com" target="_blank" rel="nofollow">Posted using Chat Catcher</a> Twitter Comment


RT @davefleet: Reach matters – event in social media: [link to post]

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