Comments on: Social Media: Anti-Social, Or An Opportunity For Influence?

By: nodemarketing (Sophia Calwin)

nodemarketing (Sophia Calwin) — Mon, 14 Dec 2009 22:08:57 +0000

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Social Media: Anti-Social, Or An Opportunity For Influence?: [link to post]

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By: Meghan McGovern

Meghan McGovern — Wed, 09 Dec 2009 23:15:38 +0000

Social media can make people antisocial but it is an important tool in todays society. Social media can get irritating to consumes because of the constant nag but it can also help the consumers with savings. I don’t think social media is a risk and I think it will be beneficial in the coming years.

By: Cy Langkay

Cy Langkay — Mon, 07 Dec 2009 04:47:33 +0000

In the present setting, I do believe that social media is a very powerful tool once you know how to use it properly. It gives a sense of communication between the customer and the company without doing too much physical work to it. The only thing that is needed from this are the power of communication, a computer or (laptop in some cases) and an internet connection.

It has been raised that such social media sites such as twitter, facebook and youtube making it easier for consumers to hate you? If you think of it, there are two sides here – one is that it can irritate consumers because companies may bombard them with too much advertisements or promotions. Because if this happens, not only customers will hate you, but they will spread it through other means of social media thus everything will backfire right back to you. The other is that it doesn’t make consumers hate you as long as you don’t irritate those people – all you need is to update them twice a week or something.

By: Links for December 6 2009 | Eric D. Brown

Links for December 6 2009 | Eric D. Brown — Sun, 06 Dec 2009 15:16:20 +0000

[...] Social Media: Anti-Social, Or An Opportunity For Influence? by Dave Fleet on davefleet.com [...]

By: patricecloutier (Patrice Cloutier)

patricecloutier (Patrice Cloutier) — Sun, 06 Dec 2009 10:33:51 +0000

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great post from lord Fleet RT @davefleet Social Media: Anti-Social, Or An Opportunity For Influence? | davefleet.com [link to post]

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By: Jan_B (Jan_B)

Jan_B (Jan_B) — Sun, 06 Dec 2009 10:32:51 +0000

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RT @davefleet Social Media: Anti-Social, Or An Opportunity For Influence? [link to post]

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By: Jfavreau (Jfavreau)

Jfavreau (Jfavreau) — Sun, 06 Dec 2009 09:51:52 +0000

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RT @davefleet Social Media: Anti-Social, Or An Opportunity For Influence? | davefleet.com [link to post]

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By: Caitlin Lafleche

Caitlin Lafleche — Fri, 04 Dec 2009 19:24:36 +0000

Hands down… People will find a way to complain about anything regardless of what source they use (as you said). There was a time in the world when social media ceased to exist, yet angry customers still dug their nails in, in some form or another. Yes, social media gives them another source to sound off on, but its many benefits outweigh the negative.

Companies can more easily monitor these complaints and quickly respond. Although nothing beats face-to-face communications, in my opinion social media is one of the next best things. The culture that comes along with social media humanizes companies, making them more real, down to earth, and not the typical stuffy and hard-nosed image of a corporate environment one might usually envision.

By: AlexBoileau (Alexandre Boileau)

AlexBoileau (Alexandre Boileau) — Fri, 04 Dec 2009 00:09:42 +0000

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Social Media: Anti-Social, Or An Opportunity For Influence? [link to post]

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By: Nicola Connolly

Nicola Connolly — Wed, 02 Dec 2009 09:41:28 +0000

I agree with Jan, Social Media is giving companies a unique chance to publicly discuss (justify/defend/resolve) any negative issues which may have arisen with their customers.

Previously, when a customer had a bad experience with a company, the bad mouthing and negative publicity would be spread out amongst their friends and ‘real-life’ social networks (a space in which the company would never be able to start a conversation).

Nowadays, the negativity is, more often than not, displayed publicly online – where companies can get involved. Keeping on top of the general moods and reactions towards your company is paramount in building and maintaining a positive relationship with your customers (even when this may involve admitting mistakes when they’ve been made – as you say Dave, people react better to ‘people’ rather than big faceless co-operations).