57 Social Media Policy Examples and Resources

Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance.

But where to start?

As it happens, lots of organizations publish their social media guidelines online, ready for you to review and use yourself. Here are 57 61 great social media policy templates and resources to use when building your own. (thanks for the suggestions in the comments!)

Social Media Policies and Guidelines

Source Resource
American Express Open Forum 3 Great Social Media Policies to Steal From (Kodak, Intel, IBM)
American Institute of Architects Policy on Staff Use of Social Media
American Red Cross Online Communications Guidelines
Australian Public Service Commission Interim protocols for online media participation
BBC Use of social networking, microblogs and other third party websites
BBC Editorial Guidelines
British Telecom Social Media Guidelines
Best Buy Social Media Policy
Chartered Institute of Public Relations Code of Conduct
Cisco Internet Postings Policy
Coca Cola Online Social Media Principles
Dell Global Social Media Policy
Daimler AG Social Media Guidelines
FedEx Blog Policy
Feedster Corporate Blogging Policy
Fellowship Church Blogging Policy
Flickr Community Guidelines
General Motors Blogger Policy
Georgia Tech Guidelines for Student Blogging
Harvard Law School Corporate Blogging Policies and Guidelines
Hill & Knowlton Pledge for Bloggers
HP Blogging Code of Conduct
IBM Social Computing Guidelines
Intel Social Media Guidelines
International Olympic Committee IOC Blogging Guidelines
Jaffe PR Social Media Policy Procedures and Social Network Policy Procedures
Kaiser Permanente Social Media Policy
Kodak Social Media Tips
Krones AG Tips for using social media (English and German
LiveWorld Creating social media guidelines for your employees
Mayo Clinic Participation Guidelines
Mayo Clinic Comment Policy
Mayo Clinic For Mayo Clinic Employees
Mosman Municipal Council Twitter Guidelines
Opera Employee Blogging Policies
Oracle Social Media Participation Policy
Plaxo Communication (Blogging) Policy
Porter Novelli Blogging & Social Media Policy
Razorfish Employee Social Influence Marketing Guidelines
Reuters Social Media Guidelines
Robert Scoble The Corporate Weblog Manifesto
U.S. Air Force Blog Assessment
U.S. Air Force New Media and the Air Force
U.S. Coast Guard Social Media – The Way Ahead
U.K. Civil Service Principles for Participation Online
Yahoo! Employee Blog Guidelines

Other Social Media Policy Resources

Source Resource
Dave Fleet Corporate Social Media Policies eBook
About.com Blogging and Social Media Policy Sample
Business Week A Twitter Code of Conduct
Doug Cornelius Blogging/Social Internet Policy (for law firms)
Electronic Frontier Foundation How to Blog Safely (About Work or Anything Else)
Elizabeth Hannan Corporate Social Media Policy Guidelines
Mashable Should Your Company Have a Social Media Policy?
New PR Wiki Blogging Policies List
Nonprofit Technology Network Tips for Writing Your First Social Media Policy
Shift Communications Social Media Guidelines Template
rtraction Policy Tool for Social Media
Social Computing Journal Enterprise Social Media Usage Policies and Guidelines
Social Media Governance Policy Database
SocialFish Social Media, Risk, and Policies for Associations
SocialFish Drafting Social Media Guidelines
41 comments
ambreen11
ambreen11

Great list of resources. With the vastly changing media landscape, particularly online, it’s becoming increasingly important to utilize available online mediums to inform, educate and cultivate online audiences to build and strengthen relationships. Thanks for useful info.

Timothy O. Schranck, Esq.
Timothy O. Schranck, Esq.

I, too, appreciate the compilation, but given the recent NLRB pronouncements (See the Report of the Acting Associate General Counsel for the NLRB released yesterday at www.nlrb.gov), the key caution here is buyer beware:  this field is too much in flux to think any policy is safe from the NLRB.

Terence Milbourn
Terence Milbourn

Thank you Dave - a very useful resource for anyone developing their own social media marketing strategy and wanting to spread the work, share the load and know the right way to get their employees involved.

Duchess O'Blunt
Duchess O'Blunt

I am always amazed when someone shares such knoweldge, and I thank you, and many of those who commented and provided additional information.  This is something we need to work on and this is an awesome resource.  Very much appreciated.

Ann Shea
Ann Shea

Wonderful public service in this list of links. I will refer many to this page.  All of us have "internal" compasses of behavior for SoMe but any company more than 5 people should really have a written document since social media is as integral to our environment as credit cards, and impacts marketing, HR, recruitment, customer service and SO much more.

itgasht
itgasht

oh cool ! Thanks Dave for share this list.

itgasht
itgasht

oh cool ! Thanks Dave for share this list.

1dastkhat
1dastkhat

Was very useful for me as a source this article
Thanks Dave Fleet.

1dastkhat
1dastkhat

Was very useful for me as a source this article Thanks Dave Fleet.

CommDiscussion
CommDiscussion

Wow! What a great source of information. Thanks for sharing this.

CommDiscussion
CommDiscussion

Wow! What a great source of information. Thanks for sharing this.

Davina K. Brewer
Davina K. Brewer

Dave, Thanks for putting this list together. Great resource, bookmarking!

Davina K. Brewer
Davina K. Brewer

Dave, Thanks for putting this list together. Great resource, bookmarking!

Thomas Retterbush
Thomas Retterbush

Thanks for the list, we can never have too many resources. This RT is going out to my 15,000 Twitter Followers (@tomretterbusch):

RT @Don_Crowther: 57 social media policy examples and resources [link to post]

Thomas Retterbush
Thomas Retterbush

Thanks for the list, we can never have too many resources. This RT is going out to my 15,000 Twitter Followers (@tomretterbusch): RT @Don_Crowther: 57 social media policy examples and resources [link to post]

Pablo Edwards
Pablo Edwards

Dave,

Thanks for putting this list together. What an incredible resource to have readily available as companies begin to look at Social Media. I really appreciate all the work you do and prepare for us!

Pablo Edwards
Pablo Edwards

Dave, Thanks for putting this list together. What an incredible resource to have readily available as companies begin to look at Social Media. I really appreciate all the work you do and prepare for us!

Karim Kanji
Karim Kanji

Dave,

Always giving us great content on your site. This will be a great resource. Thanks!

kk

Karim Kanji
Karim Kanji

Dave, Always giving us great content on your site. This will be a great resource. Thanks! kk

davefleet
davefleet

You're welcome, Terence - glad it's helpful

Dave Fleet
Dave Fleet

Thanks Uwe! I've added it to the list. Much appreciated.

Dave Fleet
Dave Fleet

Thanks Uwe! I've added it to the list. Much appreciated.

Dave Fleet
Dave Fleet

Thanks Philippe. Two of those were already on the list, but I added the New PR Wiki one. Much appreciated!

Dave Fleet
Dave Fleet

Thanks Philippe. Two of those were already on the list, but I added the New PR Wiki one. Much appreciated!

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  46. [...] size does NOT fit all – social media policies By Randy Wilson Here is a great resource for examining the variety of social networking policies and after a quick glance I have realize [...]

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  48. [...] Fleet has a list of 57 social media policy examples and many interesting articles on social media policies to read, as well as a free ebook to [...]

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