Want to get better at social media? Ask “Why?”

30 March 2012 Dave Fleet
14 Comments
consulting, miscellaneous, strategy

Social media practitioners: want to get better at your job? Learn one word: Why? Used well, asking “why?” can help...

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Facebook Timeline for Brands: Curation and Palpitation

8 March 2012 Dave Fleet
8 Comments
facebook, social media

Lots of attention has been put on the new Facebook Pages layout since fMC, with people displaying differing perspectives. The usual...

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Where does content fit in Facebook’s new marketing model?

5 March 2012 Dave Fleet
9 Comments
facebook, marketing, social media

While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent...

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