How You Can Help A PR Pro Out

A few weeks ago, Arik Hanson and Valerie Simon contacted me and a few other PR bloggers with an idea – an event where we collaborate in some way to help out those in the profession who’ve lost their jobs over the last year and who are on a search for their next gig.

With a substantial (and deserved) hat tip to Peter Shankman, they called it Help A PR Pro Out day, or HAPPO for short.

Help buttonWe’re coming out of the recession. Companies (including ours) are hiring again. HAPPO is a chance for us to play the role of connecter – to help put PR pros in touch with the companies who need their services.

This Friday, February 19, from 10am – 2pm CT, PR bloggers and professionals will donate their time to help connect PR pros with job opportunities. Sometimes publicly (through their blogs and/or Twitter); sometimes quietly, behind the scenes.

You can get involved in several ways:

  • PR job seeker: Prepare a creative blog post, pitching yourself to prospective employers and share it via Twitter during the event on Feb. 19 using the hashtag #HAPPO. The HAPPO “market champions” will help by retweeting and connecting you with potential employers in your specific market (or markets you’re willing to relocated to).
  • PR agency: Follow the hashtag #HAPPO on Friday, Feb. 19 and share your openings. Market champions will do their best to connect you with talent they think matches your specific needs

Along with Danny Brown, I’ll be helping to connect the two sides of this equation in the Toronto area. If you live in a different area, check out the list of regional HAPPO champions.

If you’re an agency (or private/public organization) with available positions, or are a PR pro on the look for your next gig, leave a comment here or contact me privately if you prefer.

Either way, please get involved.