Posts by Dave Fleet

Canadian Trust in Different Media

Four theories on the declining trust in Canadian social media

Yesterday I had the pleasure of attending my seventh Edelman Trust Barometer launch event in Toronto. This year’s results are...

Graph showing growth

Presentation: The Power of Loyalty in Social Media

This afternoon I was pleased to have the opportunity to present at Sprinklr‘s Social @ Scale event in Toronto, as part...

Internet Trends for 2014 Report is a must read

Every so often you stumble across a report that contains so much insight that it’s futile to try to digest...

Marketing, community, support or all of the above?

Something has been gnawing at me for a while, and after a great conversation over brunch with Ferg Devins today...

Lean In book cover

How Lean In got me thinking

If you haven’t read Sheryl Sandberg’s book Lean In, you probably should. It’s an entertaining and insightful read that raises...

Content Calendars Aren’t Evil – They’re Just Abused

My friend Jeremy thinks content calendars are evil. I disagree: I think content calendars are useful tools, but they’re consistently and...

Licks Hamburgers in Barrie

Where were you when the power went out?

Ten years ago today, the power went out across the Northeast and Midwest US and across Ontario, Canada. Wikipedia tells...

Image from SyrianPresidency Instagram account

Should “they” be allowed to use social media? Who are “they”?

So Syrian president Bashar Al-Assad is using Instagram to paint a more rosy picture of his presidency than the civil war-torn...

Police officers reacting to the Boston Marathon bomb attack

Thoughts on Boston

I don’t know what I’m going to write here today; I just know that I need to write something – to get it out of my head – after the horror of yesterday.

15 top tips for a successful PR career

Here are 15 top tips for success in a public relations career.