Feeding The Social Media Beast
Ever felt a “need” to be active on Twitter? Do you feel guilty for not publishing to your blog for...
Scaling Issues In Social Media Monitoring
Radian6 recently introduced a few new features to its social media monitoring platform. The company explained them well on the...
Interactive or Engaged?
(This is a guest post by Valerie Merahn Simon. For more about Valerie, check out her bio at the end...
Five Things PR Folks Can Learn About Social Media From Advertising
We in the public relations industry seem to love to look down upon those on the advertising side of the...
The Power Of Video
This video communicates the message clearly and memorably in a way that words or still images could not. It's a great example of the power of video.
14 Key Skills & Attributes For New Public Relations Professionals
Public relations has changed significantly over the last few years. Even if you don’t buy into the idea that online...
Astroturfing Online Reviews: 3 Reasons It’s A Bad Idea
TechCrunch reported yesterday that they had obtained evidence that a PR firm had “a team of interns to trawl iTunes...
A Quick Social Media Analysis Of The Toronto Storm
If you lived anywhere in Southern Ontario or were paying attention online last night, you’ll likely know that the Toronto...
Why Spam PR Pitches Won’t Go Away
Yesterday morning I received an email pitch. Nothing particularly exciting about that; it wasn’t the first pitch I received yesterday...
Commenting Makes You Sexy
Ok, that’s not really true, but it does make me happy… One of the main reasons I write this blog...