Posts by Dave Fleet

Why Autofollow on Twitter?

Why Autofollow on Twitter?

Ever wondered why do people use automated services to follow people back on Twitter? I have.  I’ve heard lots of...

Are Social Media Rules Defined By Transgression?

Are Social Media Rules Defined By Transgression?

It feels like every week we see another company or organization launch itself into social media, only to get beaten...

News Release Vs. Press Release

News Release Vs. Press Release

A few days ago, I mused publicly on Twitter that the term “press release” was outdated and that “Anyone (especially...

The Bigger Picture On Public Relations

The Bigger Picture On Public Relations

Marketing guy Seth Godin published a post yesterday entitled “The difference between PR and publicity.” In it he says: “Publicity...

The Fees Debate – Time, Value or Performance?

The Fees Debate – Time, Value or Performance?

What’s the “best” fee structure system for public relations agencies? A little while after starting my consulting career at Thornley...

MSNBC vs. AIG’s Public Relations Agencies

MSNBC vs. AIG’s Public Relations Agencies

If you didn’t catch it, last week MSNBC’s Rachel Maddow tore a strip off AIG for having a “list” of...

Q&A With Marcel Lebrun – Part Two: Radian6 And The Marketplace

Q&A With Marcel Lebrun – Part Two: Radian6 And The Marketplace

Yesterday I posted the first half of my Q&A with Marcel Lebrun, CEO of Radian6. Today I’m giving you the...

Q&A With Marcel Lebrun – Part One: Radian6’s New Features

Q&A With Marcel Lebrun – Part One: Radian6’s New Features

Earlier this week I posted an analysis of new features that Radian6, a social media monitoring company, released over the...

Objectives First

Objectives First

A while back I wrote a series of posts on communications planning. One of the most popular posts within that...

Is There Still A Personal/Professional Line?

Is There Still A Personal/Professional Line?

“I feel a client should respect the fact that a personal Twitter or Facebook account is different from when your...