The Social Media Strategist

Book Review: The Social Media Strategist

“Page turner.” Not words you usually expect to associate with a social media book. For anyone who is looking for...

Reading

My 2012 Reading Challenge: 36 Books

For the last two years I’ve set myself a challenge – one I adopted from Julien Smith – to read at...

Book Review: The Social Customer

Book Review: The Social Customer

The Social Customer is one of the best books I’ve read on practical uses and implementations of social media marketing....

Social Marketing to the Business Customer

Book Review: Social Marketing to the Business Customer

Despite all of the books out there about social media, most of them are pretty generic or focus on end-user...

The Now Revolution

The Non-Review Review: The Now Revolution

A quick confession for you: about six months ago I snagged a pre-release copy of the book “The Now Revolution,”...

Book Review: The Monk Who Sold His Ferrari

Book Review: The Monk Who Sold His Ferrari

I read a lot of business books – you know, the kind focused on how to market, or plan, or...

Workarounds That Work

Improve Your Effectiveness With Workarounds That Work

You know those books that you want to buy for everyone you know, because you know everyone will get something...

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Book Review And Interview: Common Sense Leadership

Common Sense Leadership. by Garth Johns, is unlike many of the books I’ve read recently. For one thing, Garth is...

Reading

47 Books For Your 2011 Reading List

Looking for books to populate your reading list for 2011? Here are a few to think about. Last year I...

Reading

HOW TO: Read 26 Books A Year

Late in 2009, Julien Smith’s fantastic approach to reading inspired me to set an ambitious target for this year: to read...

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