Book Review: Social Media Marketing For Dummies

Book Review: Social Media Marketing For Dummies

A few weeks ago, I received a request to review Social Media Marketing For Dummies (affiliate link) from a publicist at...

Seven Reasons You Should Care About Disclosure on Twitter

Seven Reasons You Should Care About Disclosure on Twitter

A tweet from Eden Spodek caught my eye the other day: “Am I in the minority in thinking consultants should...

SocialScope Incorporates Foursquare, Twitter Lists

SocialScope Incorporates Foursquare, Twitter Lists

SocialScope, the BlackBerry app billing itself as “a mobile inbox for your social networks,” has released a new version (v0.9.5.81-0)...

Business Week Says “Beware The Snake Oil”

Business Week Says “Beware The Snake Oil”

I’ve long railed against the widespread growth of so-called “social media experts” – in particular, the people who believe that...

Social Media: Anti-Social, Or An Opportunity For Influence?

Social Media: Anti-Social, Or An Opportunity For Influence?

“Are sites like Twitter, Facebook and YouTube making it easier for customers to hate you?” This was the question posed...

Review: Sysomos Social Media Monitoring Tool

Review: Sysomos Social Media Monitoring Tool

I’ve explored many social media monitoring tools over the last few years. This week I added to the list when...

Reach Matters – Even In Social Media

Reach Matters – Even In Social Media

“It doesn’t matter how many people you reach; it’s who you reach that matters.” We hear this kind of statement...

Social Gaming Hitting A New Level

Social Gaming Hitting A New Level

Last week, Microsoft rolled out a new update to its Xbox 360 dashboard. Among other changes, the update added Twitter...

15 Ways PR Agencies Can Help Companies With Social Media

15 Ways PR Agencies Can Help Companies With Social Media

As social media has grown in acceptance within companies over the past few years, one debate never seems to go...

Putting A Face On The Faceless Organization

Putting A Face On The Faceless Organization

Companies with faceless brands have some of the greatest opportunities in social media. I’ve written on this topic before –...

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