Mary Meeker

Internet Trends for 2014 Report is a must read

Every so often you stumble across a report that contains so much insight that it’s futile to try to digest...

Graph showing growth

Three Ways To Wag The Long Tail Of Content

I was glancing at my blog traffic stats the other day, and noticed something that made me sit up and...

Reason for Unsubscribing from Brand Page

Lies, Damned Lies and Mis-understood Statistics

Earlier this week, All Facebook featured a post on a report by DDB and OpinionWay examining the reasons that Facebook users “unlike”...

Correlation/Causality Confusion

Correlation/Causality Confusion

As the social media space slowly matures, we’re starting to see more and more reports released by companies offering insight...

Think PR People Don’t Need Math? Think Again

Think PR People Don’t Need Math? Think Again

We as a profession need to raise our game beyond statistical basics. We can't just think about the numbers after the fact - a results focus needs to feature in every aspect of the work we do.

Forrester’s New Technographics Data – How Do Canadians Measure Up?

Forrester’s New Technographics Data – How Do Canadians Measure Up?

So, how does Canada measure up against other countries in this new data? You may be surprised - this data is pretty controversial.

Twitter Packs, Tweetmeme and Releasing Social Media Metrics

Twitter Packs, Tweetmeme and Releasing Social Media Metrics

Technorati Tags: tweetscan,twitter packs,metrics,social media,seesmic

Analyzing Twitter Usage

Analyzing Twitter Usage

I came across an interesting tool the other day – Twitter Stats – provided by Brad Kellett. The tool is...