Six Lessons From The Ghost Twittering Saga

Six Lessons From The Ghost Twittering Saga

Last week, I wrote a post about an a-list blogger (Guy Kawasaki) who used ghost writers on his Twitter account....

Guy Kawasaki Discloses Ghost Writers, Defuses Issue

Guy Kawasaki Discloses Ghost Writers, Defuses Issue

I’ve written several posts on ethics and ghost blogging recently, so it’s hardly surprising that when I spotted a post suggesting...

Why Ghost Blogging Is Wrong

Why Ghost Blogging Is Wrong

A few months ago, following a presentation I gave on ethics at Centennial College, I wrote a post on the...

The Ethics of Ghost-Writing in Social Media

The Ethics of Ghost-Writing in Social Media

When you're online, I think the expectation is that when you see someone's name on something then it's actually that person. That's the point of "social media," right? It's social. If I'm not building a relationship with the person I think I am, there's something very wrong with that.