The Top Misused Words in PR

Ragan’s PR Daily published a post yesterday listing their top 10 words often misused in press releases. Their list: Quality...

News Release Vs. Press Release

News Release Vs. Press Release

A few days ago, I mused publicly on Twitter that the term “press release” was outdated and that “Anyone (especially...

Back To Pitching Basics

Back To Pitching Basics

Despite having a set of guidelines on how to pitch me positioned prominently on my site, I continue to receive...

Could SEO Devalue News Releases Even More?

Could SEO Devalue News Releases Even More?

Why not just make sure that your release is relevant, well-written and on-topic? A well written release will have plenty of the important words in there as a natural result. With a little extra attention you can optimize your release without compromising its quality.