15 top tips for a successful PR career

Here are 15 top tips for success in a public relations career.

Blogger relations – you’re doing it wrong

I don’t usually write posts outing other PR folks, but a pitch I received this morning from another PR agency...

Trust in 2012: 4 Implications for Social Media

Edelman recently released the results of its 2012 Trust Barometer survey. Given the events of the last year, it’s hardly...

Two Ways To Quickly Improve Your Communications Plans

I’ve worked in communications for a while now, and one thing I’ve noticed — consistently — is that the same...

Newsflash: PR is Not Easy, Cheap or Quick

As I continue to work towards my challenge of reading 26 books in 2011  (an aside: I’m up to 18...

Criticism is Good

Yesterday I published a post (ok, fine, a rant) about people who sling unconstructive criticism at others and the effect...

Armchair Quarterbacks: Don’t Be That Troll

A quick thought (or ten) for anyone who is thinking about armchair-quarterbacking someone else’s PR or social media execution without...

Startups: No, You Don’t Need To Hire A Social Media Expert

My eye was caught this weekend by a post from Francis Tan, asking whether startups need to hire social media...

Is Share of Voice a Useless PR Metric?

This is a guest post by my Edelman colleague Rob Clark Sometimes you say a word too many times in a...

Yeah, Well Your Agency Is Killing Unicorns

Daniel Stein recently wrote an attention-grabbing post over at Digiday entitled “HypeBusters: PR Agencies Are Ruining Facebook.” His basic argument:...

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