Category Archives: facebook

Did Facebook Traffic Outgrow MySpace Last Year?

June 21, 2008 – 1:27 pm

The web has been buzzing over the last few days about Facebook passing MySpace in worldwide traffic recently after the release of new Comscore figures, but did Facebook pass MySpace a while ago?

By Dave Fleet | Also posted in Google, MySpace, trends | Tagged , , , , | Comments (7)

Facebook Applications Aren’t Always Your Friends

January 11, 2008 – 7:51 am

I came across a worrying article today at online security site Fortinet.
The post (also picked up by Help Net Security) details how a rogue Facebook application allegedly dupes users into installing the infamous "Zango" adware/spyware and inviting friends to do the same.
Zango disputed the claim, saying the application was nothing to do with [...]

By Dave Fleet | Also posted in social networks | Comments (3)

Facebook Beacon - A Debate

November 30, 2007 – 12:09 am

I had a great email conversation with a couple of colleagues at work today about the furor over Facebook’s Beacon application. With their permission, I’m posting the conversation here (with their names removed) for your thoughts:
Subject: Facebook Beacon
ME: The latest in a loooong series of stories this week about Facebook’s Beacon system: [...]

By Dave Fleet | Comments (2)

Wetpaint: Merging Wikis With Discussion Forums

November 11, 2007 – 11:42 pm

I just discovered Wetpaint - a free wiki-hosting site that fully integrates a discussion forum into every wiki.
This site is very cool - it produces great-looking sites and has already attracted big names like CSI: NY, Food & Wine magazine, fuse.tv and Mythbusters as clients. According to a recent release, Wetpaint currently hosts almost 600,000 [...]

By Dave Fleet | Also posted in Google, social media, web 2.0, wikis | Comments (0)

Fan-sumers, or MyFace? Facebook’s Social Ads

November 7, 2007 – 12:23 am

Jeremiah Owyang, through twitter, drew my attention to Facebook’s announcement today of its latest advertising product - social ads.
Essentially, brands can now get their own profiles just like individuals. Users can sign up as ‘fans’ of those brands (update: hence Jeremiah’s coining of the term “Fan-sumer”), and can then share information about those brands in [...]

By Dave Fleet | Also posted in marketing, social networks | Comments (1)

My Social Media Life And Why Walled Gardens Don’t Work

October 21, 2007 – 10:05 pm

While out running recently, I re-listened to a Six Pixels of Separation podcast during which Heidi Miller talked about the social media overload in her life. I got to thinking about how I feel about social media overload and the implications it has for the tools I use.
I first dipped my toe into creating content [...]

By Dave Fleet | Also posted in Google, Twitter, blogging, podcast, social media, social networks, web 2.0 | Comments (4)

Interview: LearnAsOne Founder Steve Heyes

October 18, 2007 – 6:52 am

LearnAsOne is a new charity set up to fund new schools and support their running costs throughout the developing world.
I recently had a chance to ask Steve Heyes, founder of LearnAsOne (and an ex-roommate of mine from university) about his thoughts on social media, how he’s using it to promote his organization and the challenges [...]

By Dave Fleet | Also posted in MySpace, blogging, social media, social networks, youtube | Comments (0)

5 Questions From ‘New Media’ Newcomers

October 14, 2007 – 9:19 pm

I attended an IABC seminar this week where Cyrus Mavalwala and Joseph Thornley explored the transition from ‘old’ to ‘new’ media.
Joseph structured his presentation around some interesting questions posed by the audience. Five questions in particular captured my attention, so I thought I’d share my perspective on them:

Why Should I Care About Blogging?
Why Do You [...]

By Dave Fleet | Also posted in Google, Twitter, blogging, podcast, social media, social networks | Comments (4)

Thoughts On FacebookCampToronto2

October 9, 2007 – 10:55 pm

I attended FacebookCampToronto2 tonight at Toronto’s wonderful MaRS building. Surprisingly, much of the content was marketing-related, which was a pleasant surprise - I expected it to be very technical.
I live-blogged the event on Twitter, but in hindsight here are a few of the moments that stood out for me:

Roy Pereira from Refresh Partners:

There are over [...]

By Dave Fleet | Also posted in Twitter, social networks | Comments (0)

Panel Discussion: "Is The News Release Dead?"

October 7, 2007 – 9:39 am

Last Thursday I attended a panel discussion, organized by my department, entitled “Is The News Release Dead?”
We had a great mix of speakers:

David Jones, Senior VP at Fleishman-Hillard
April Lindgren from the Ryerson University School of Journalism
David Wolmsley, National Editor at the Globe and Mail

The panel members provided an interesting mix of viewpoints, from very pro-social [...]

By Dave Fleet | Also posted in Twitter, media, news release, podcast, public relations, social media, social networks | Comments (2)