Category Archives: media relations

Utah Mine Collapse - A Communications Crisis

Unless you’ve had your head in a box recently, you know about the Utah mine collapse and the desperate search for six miners trapped inside.
The owner of Crandall Canyon mine, Robert Murray, isn’t known for being shy, and this is no exception. The outspoken Murray has been front-and-center since this crisis began.
A lot of people [...]

Media Pitches - Tips From The Other Side

Media pitches are a big part of any significant announcements, but have you ever wondered if we’re doing them well? If we’re drawing journalists into our stories, or driving them away? If we could pitch more effectively?
If you have, check out this Inside PR podcast where the hosts, David Jones and Terry Fallis, interview two [...]