Category Archives: social media

Why Social Media Is Like Distance Running

Believe it or not, social media has a lot in common with distance running.

How To Set Up A Simple Online Monitoring System

Before your organization launches a blog, before you start playing with Facebook, before you even think about Twitter, you should be listening to what people are saying about you.

The Best 10 Minutes You’ll Invest Today

Chris Brogan gave a ten-minute ‘jolt’ to the audience at the Podcasters Across Borders yesterday. If you’re interested in social media, take the time to watch it - it’s the best 10 minutes you’ll invest today.

Early Adopters

A useful reminder from Sylvain Grand’maison’s presentation at Podcasters Across Borders - right now, we’re all early social media adopters.

New Internet Guidelines For Civil Servants: A Step In The Right Direction

UK civil servants have a new set of guidelines for working online, and they’re actually good!

FriendFeed Isn’t The Next Google - It’s Just The Next… FriendFeed

Steve Rubel says FriendFeed could be the next Google. I think he might want to step outside his bubble and reconsider.
Wait - what’s FriendFeed?
  That question, right there, my friends, is why I think Mr. Rubel is wrong. First, though, a little on FriendFeed in case you don’t know much about it.
FriendFeed is a “lifestreaming” [...]

Social Media In Plain English

Lee LeFever has produced another of his fantastic “…in Plain English” series of videos - Social Media in Plain English. While not as succinct or eloquent as some of the previous videos, this is still a great intro for people who are new to the social media scene and is well worth a watch.

If you [...]

Why Apple Doesn’t Need Social Media

Apple has a pretty well-known disdain for social media.
Despite being the one company that, more than any other, raised awareness of podcasting and gave the music industry a kick up the ass with iTunes, Apple is dismissive of social software. The company discourages employee blogging. It sued some of its biggest fans. It shut [...]

Five Tools To Base Your Online Life Around

I’ve written before about my social media life and the tools I use, but which of those are the most useful, and why?
Here are the five tools I base my online presence around, and why I think you should too.
Google Reader
I “subscribe” to several hundred blogs. Every day I go to one site - Google [...]

Case Study: Using Social Media On A Small Scale To Raise Money For Charity

I’m a fanatical runner. I’m not particularly talented, but my dedication to my training enabled me to qualify for the 2008 Boston Marathon on April 21, 2008.
The Boston Marathon is the world’s oldest annual marathon and one of the world’s most prestigious road racing events. Besides the Olympic trials and the Olympic marathons, Boston [...]