Disagree With Me

Disagree With Me

One of the reasons I write so frequently here is that I love reading your take on things. Sometimes I’ll...

I Don’t Care When You Joined Twitter

I Don’t Care When You Joined Twitter

A couple of big old-media events boosted Twitter’s profile over the last few weeks (ever notice how social media tool...

Where’s The Line With Twitter “Spam”?

Where’s The Line With Twitter “Spam”?

Do you find it helpful when people link to their latest content on Twitter? Tweetstats says I’ve posted an average...

Social Media Needs Shades Of Grey

Social Media Needs Shades Of Grey

Social media operates in shades of grey. The more I think about our application of these new tools to communications...

Swine Flu Showing The Best – And Worst – Of Social Media In A Crisis

Swine Flu Showing The Best – And Worst – Of Social Media In A Crisis

I’ve written and presented in the past on potential uses of social media in crisis communications. In the past, it’s...

Cluetrain Plus 10: People recognize each other as such from the sound of this voice

Cluetrain Plus 10: People recognize each other as such from the sound of this voice

As part of a project to mark the tenth anniversary of the seminal social media book The Cluetrain Manifesto, Keith McArthur organized...

Youth Vs Adults: Strong Ties/Weak Networks

Youth Vs Adults: Strong Ties/Weak Networks

The kids are all about social media. They’re publishing content, streaming video and Twittering wildly. Right? Wrong. Just as social...

Is The Customer The Target?

Is The Customer The Target?

Every so often I read commentary in traditional and social media circles critiquing particular companies’ public relations efforts. The targeting...

The Ostrich Approach Doesn’t Work

The Ostrich Approach Doesn’t Work

There’s been plenty of commentary around the Dominos pizza videos recently. For some insightful commentary, check out posts by Jessica...

Fast-Tracking to Twitter

Fast-Tracking to Twitter

Back in February I mused about the apparent greater willingness of companies to sign up for Twitter than to start...