What’s Your Code Of Ethics?

What’s Your Code Of Ethics?

Bruce Weinstein, in a Business Week column, suggests that along with energy, health, technology and other “Czars,” we need an Ethics...

Retweets Welcome

Retweets Welcome

Mitch Joel says ““I’ll tweet that” is the ultimate insult.”  The gist of Mitch’s argument is that “tweeting” takes almost...

Where Will You Be This Year?

Where Will You Be This Year?

I’m no A-list jet-setter, but I’m speaking at a several events over the next couple of months. In case you’re...

Why Autofollow on Twitter?

Why Autofollow on Twitter?

Ever wondered why do people use automated services to follow people back on Twitter? I have.  I’ve heard lots of...

Are Social Media Rules Defined By Transgression?

Are Social Media Rules Defined By Transgression?

It feels like every week we see another company or organization launch itself into social media, only to get beaten...

News Release Vs. Press Release

News Release Vs. Press Release

A few days ago, I mused publicly on Twitter that the term “press release” was outdated and that “Anyone (especially...

The Bigger Picture On Public Relations

The Bigger Picture On Public Relations

Marketing guy Seth Godin published a post yesterday entitled “The difference between PR and publicity.” In it he says: “Publicity...

The Fees Debate – Time, Value or Performance?

The Fees Debate – Time, Value or Performance?

What’s the “best” fee structure system for public relations agencies? A little while after starting my consulting career at Thornley...

MSNBC vs. AIG’s Public Relations Agencies

MSNBC vs. AIG’s Public Relations Agencies

If you didn’t catch it, last week MSNBC’s Rachel Maddow tore a strip off AIG for having a “list” of...

Q&A With Marcel Lebrun – Part Two: Radian6 And The Marketplace

Q&A With Marcel Lebrun – Part Two: Radian6 And The Marketplace

Yesterday I posted the first half of my Q&A with Marcel Lebrun, CEO of Radian6. Today I’m giving you the...