If I Were Santa’s Public Relations Guy…

If I Were Santa’s Public Relations Guy…

For such a high-profile, influential figurehead, Santa's PR could really use some work. I mean, the merchandising is pretty neat but there's a lot of media potential there. So... here's what I'd suggest if I were running Santa's communications.

Journalist Source: Canada’s HARO

Journalist Source: Canada’s HARO

Over the last few months I’ve found Peter Shankman’s Help a Reporter Out service to be an invaluable source of...

Criticism Is Good

Criticism Is Good

Over the last few days I’ve seen several “social media” figureheads take a distinctly anti-social approach to feedback they’ve received online....

Are You A Buffler?

Are You A Buffler?

A few weeks ago I posted a list of my top ten most irritating PR phrases. Shortly thereafter, I received...

A Message To Non-PR Folks: We’re Not All Like This

A Message To Non-PR Folks: We’re Not All Like This

John Biggs at CrunchGear and Michael Arrington at TechCrunch both wrote in the last day about a nasty encounter they had...

Embargo This…

Embargo This…

“Death to the embargo,” says Michael Arrington over at TechCrunch. Until further notice, one of the most widely read tech...

Social Media Isn’t Anti-Social

Social Media Isn’t Anti-Social

Someone suggested to me recently that social media people are, well, anti-social. That they seem to spend all their time...

Focus Or Fail

Focus Or Fail

The ever-thought provoking David Armano wrote earlier this month about the “paradox of please,”  where he clearly and simply made...

Pragmatism Over Purism

Pragmatism Over Purism

When I first got into social media, I was a purist. By that I mean I would evangelise for companies...

Survey Sheds Light On Canadians’ Views Towards Social Media

Survey Sheds Light On Canadians’ Views Towards Social Media

A new survey released today shows that Canadian business leaders plan to invest more in social media in 2009, while increasing numbers of Canadians see social media tools as important for learning about products, services, organizations and brands.