Support Builds For Social Media News Releases

Support Builds For Social Media News Releases

CBC’s Tod Maffin wrote today about his frustration with the traditional news release: There’s the lead paragraph, followed by some...

Runners’ Lounge – Social Networking For Runners

Runners’ Lounge – Social Networking For Runners

A new social network for runners, the Runners’ Lounge, launched this Friday. Social networking sites are the perfect forum for...

Porsche Spins Its Wheels… Into Trouble?

Porsche Spins Its Wheels… Into Trouble?

Porsche got reasonable coverage of its recent announcement that it will cut its Canadian prices by 10 per cent over...

How To Lose Your Credibility: Talk About "Hits"

How To Lose Your Credibility: Talk About "Hits"

I read a transcript of a media event at work the other day, and one exchange between a reporter and...

Privacy Commissioner of Canada Launches Blog

Privacy Commissioner of Canada Launches Blog

Canada’s government has gone 2.0. Ok, perhaps that’s a slight exaggeration. Federal government websites – of which there are many...

The Importance Of Grammar In PR Blogs

The Importance Of Grammar In PR Blogs

How important is grammar on blogs? I listened to the latest episode of Mitch Joel’s Six Pixels of Separation while...

Twitter: More Than Just An Online Water Cooler

Twitter: More Than Just An Online Water Cooler

Where does Twitter go from here? Having resisted for some time I just signed up this week. I’m already hooked....

Twitter With Me

Twitter With Me

My social media education continues; I’ve signed-up for Twitter. If you’re interested in my musings, feel free to add me...

Finding The Middle Ground With Social Media News Releases

Finding The Middle Ground With Social Media News Releases

Todd Defren at SHIFT Communications posted last week about "The End Of The Social Media Release." He’s tired of the...

iSorry – Apple’s Handling Of The iPhone Price Issue

iSorry – Apple’s Handling Of The iPhone Price Issue

Steve Jobs stirred up a storm this week when he announced a $200 price reduction for the iPhone just two...