Social Media In Plain English
Lee LeFever has produced another of his fantastic “…in Plain English” series of videos – Social Media in Plain English....
How To Write A Good Communications Plan – Part 6 – Strategy
Now that you've figured out your objectives, you know where you're going. It's time to figure out how to get there. Your strategy defines how you will achieve the objectives you've just identified.
WestJet Shows The Value Of Providing Friendly Service
It's always a pleasure to write good things about a company. Today I'm pleased to do this for WestJet.
Live-Blogging Mesh Day 1 – What Did You Think Of CoverItLive?
Twitter's reliability recently has been... well... awful. During the introductions to the opening day of Toronto's Mesh Conference yesterday, I suddenly thought: "What happens if Twitter goes down (again) today?" On a whim, I decided to give live-blogging tool Cover It Live a try.
A Quick Thought On Online Privacy
By posting information online, we're making a choice to make it available to other people. We take that for granted. If someone doesn't realize they're making that choice - if they don't realize that's what's happening - is it still right to mine that information in the same way?
How To Write A Good Communications Plan – Part 5 – Objectives
As the old saying goes, you need to know where you're going before you can know how to get there. Likewise, before you can plan out your strategy... before you even start to think about your media products or event... you need to nail down your objectives.
Street Art To The Next Level
I just found this video through Chris Brogan’s site. This is incredible. I don’t know what to call this kind...
If You Allow Comments, For Goodness Sake ALLOW Comments
If you’re going to encourage your clients to interact with you, for Pete’s sake do it right. I was talking...
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