Street Art To The Next Level
I just found this video through Chris Brogan’s site. This is incredible. I don’t know what to call this kind...
If You Allow Comments, For Goodness Sake ALLOW Comments
If you’re going to encourage your clients to interact with you, for Pete’s sake do it right. I was talking...
Why Apple Doesn’t Need Social Media
Apple has a pretty well-known disdain for social media. Despite being the one company that, more than any other, raised...
How To Write A Good Communications Plan – Part 4 – Stakeholder Analysis
This is the fourth in a series of posts exploring how to create a good communications plan. Last time we...
Experimenting With Mobile Video
Mobile video is growing in popularity. A few years ago we couldn’t imagine recording video from our phones; now, a...
How To Write A Good Communications Plan – Part 3 – Environmental Scan
This is the third in a series of posts exploring how to create a good communications plan. Over the next...
How To Write A Good Communications Plan – Part 2 – Context
The "context" section of your plan focuses on setting the scene. This isn't about details of an announcement - heck, you haven't reached the part where you decide what your communications objectives or strategy will be yet. This is about the background to your initiative.
Chapters Indigo Shows How To Handle A Product Recall
I've written occasionally about companies that have messed-up their issues management, so it's nice to write occasionally about a company that got it right. Time will tell if Chapters Indigo has successfully kept this issue from escalating. Personally I think they've done a pretty good job so far.
Nine Inch Nails Continues To Shake-Up The Music Industry
Radiohead's release of In Rainbows may have been a "one-off," but Nine Inch Nails has gone and done it again. And again. And again.
How To Write A Good Communications Plan – Part 1 – An Overview
Update: I have now completed this communications planning series and have republished all of the posts as a free strategic...
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