Digital is facing a Trust Crisis
Amidst the gloomy outlook from this year's Trust Barometer report, there are four significant implications for digital marketers and communicators.
Amidst the gloomy outlook from this year's Trust Barometer report, there are four significant implications for digital marketers and communicators.
Now is the time for brands to invest in their own properties. This doesn’t mean stepping back from social media, but it does mean ensuring that that activity drives some kind of long-term benefit.
I’m fortunate to have benefited from a number of strong mentors and leaders who have supported me or taken a...
Social media has driven momentous change in the business world over a little more than a decade. It has changed...
We live in interesting times in the digital agency world – a time of constant change in our business landscape...
Yesterday I had the pleasure of attending my seventh Edelman Trust Barometer launch event in Toronto. This year’s results are...
This afternoon I was pleased to have the opportunity to present at Sprinklr‘s Social @ Scale event in Toronto, as part...
Something has been gnawing at me for a while, and after a great conversation over brunch with Ferg Devins today...
My friend Jeremy thinks content calendars are evil. I disagree: I think content calendars are useful tools, but they’re consistently and...
So Syrian president Bashar Al-Assad is using Instagram to paint a more rosy picture of his presidency than the civil war-torn...
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