Who Is Dave Fleet?

Dave Fleet is Senior Vice President of Digital in Edelman‘s Toronto office.

Dave leads the North America team for one of Edelman’s global consumer technology clients, providing social media and marketing services across a variety of markets and audiences.

Dave joined Edelman in 2010 to lead the Digital practice in Toronto. After subsequently accepting an assignment on a global consumer tech account, he went on to lead various dedicated North America-wide teams on the account including Consumer, B2B, Developer and Technology Influencer-focused social media. Most recently, he accepted a role overseeing all of the North American work for the account.

Dave moved to Toronto from the UK in 2002, and spent five years working in the public sector in progressive strategic communications positions. In 2008, Dave was granted the Amethyst Award – the highest award available to Ontario public service staff – for his work in helping to launch “Tomorrow’s Ontario Public Service” – a network of over 1,600 young professionals providing leadership, development and networking opportunities.

In 2008, Dave joined a mid-sized Canadian PR agency to found its social media practice. Over the next two years Dave built this team, working with clients such as Allstate, Travelocity, Rogers Communications, RBC and Molson Coors on multiple industry award-winning campaigns.

Dave graduated with a BSc in Business Administration from the University of Bath in England. In his free time, Dave enjoys running, reading and video games.

You can find out more about Dave’s professional background on LinkedIn, follow his ups and downs on Twitter, and see what he’s reading on Goodreads.

What’s This Site About?

DaveFleet.com is about communications, public relations, marketing and social media, and the areas where those topics intersect.

For reasons of integrity (and job security) I try to avoid topics directly related to my work as much as possible. If I write about clients, client work or direct competitors of my employer or clients, I will disclose that relationship.


I tend to write about communications strategy, but on the occasions that I have received review items, I will disclose this in any subsequent post.

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While I work for Edelman, I am not writing on its behalf. These opinions are mine and mine alone, and do not reflect the views or policies of my employer.

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