Are You A Buffler?

A few weeks ago I posted a list of my top ten most irritating PR phrases. Shortly thereafter, I received an email from Melanie Seasons (@mseasons on Twitter) from the UK online PR agency onlinefire

Melanie introduced me to a new verb:

Buffle – a contraction of business and waffle.

Apparently nearly half of the respondents to a survey they conducted thought that “buffling” was on the rise outside the office. She passed along a couple of videos they’d created for hotel chain Ramada Encore to demonstrate… (if you’re reading this via RSS, click through to see the videos)

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Dave Fleet
Managing Director and Head of Global Digital Crisis at Edelman. Husband and dad of two. Cycling nut; bookworm; videogamer; Britnadian. Opinions are mine, not my employer's.