Did Facebook Traffic Outgrow MySpace Last Year?

The web has been buzzing over the last few days about Facebook passing MySpace in worldwide traffic recently after the release of new Comscore figures, but did Facebook pass MySpace a while ago?

Google just announced Google Trends for Websites – a new feature of Google Trends that, rather than just looking at search trends, lets you view visitor trends for your favourite websites.

Here’s what the new service shows for Facebook.com and MySpace.com

Facebook v MySpace

(Source: Google Trends for Websites)

According to this chart, Facebook passed MySpace for unique visitors in November 2007.

This raises an interesting question – which of these services should we trust? What’s the difference between comScore, Google Trends, Alexa and Compete? How accurate are they?

Dave Fleet
EVP Digital at Edelman. Husband and dad of two. Cycling nut; bookworm; videogamer; Britnadian. Opinions are mine, not my employer's.