Finding The Middle Ground With Social Media News Releases
Todd Defren at SHIFT Communications posted last week about "The End Of The Social Media Release." He’s tired of the...
iSorry – Apple’s Handling Of The iPhone Price Issue
Steve Jobs stirred up a storm this week when he announced a $200 price reduction for the iPhone just two...
Has Online News Killed The Friday Afternoon Announcement?
Last Friday, Google announced that it would start hosting material from several large news agencies, including Associated Press, Canadian Press,...
The Double-Edged YouTube Sword
Events in Ontario’s political world brought the effects of new media on public relations into focus yesterday. Up front: Once...
Google – Love Them Or Hate Them?
It’s fashionable nowadays to rant against Google. Bashing Microsoft used to be the in thing, but it’s passé now; all...
Making The Best Of A Photo Op
A story by Paul Berton in the London Free Press, titled “Making the best of a photo op,” caught my...
Blog Moving To A New Home – Fleet Street PR
Just a quick note – I’ve moved my blog to a new address – FleetStreetPR.com. Be sure to update your...
Video Game Ads: Think Carefully
Advertising within video games is a hot topic right now. As video games become more and more mainstream, they become...
Good Times At The Geek Dinner
I went to my first Geek Dinner Toronto (got to love the name!) tonight. What a great gathering of 60...
A Bad Pitch And Some Simple Tips For Getting It Right
A little while back I received my first pitch as a blogger, which was very exciting for a newbie like...
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