Be Careful What You Put In Writing
Ian Capstick wrote yesterday about an online bust-up between National Post technology reporter David George-Cosh and marketing consultant April Dunford...
Sort Your Digital Presence Out!
This post stems from a conversation I had with Ed Lee tonight (we agreed). Before anyone gets all upset, I’m...
What’s Your Focus?
Something useful to remember: That’s my focus. Every time I write a post I think about which of the segments...
8 Questions to Ask Your “Social Media Expert”
Ike Pigott wrote an excellent post today for Media Bullseye about the pack mentality emerging on Twitter. More specifically, he...
Don’t “Message” Me
Remember the time when the standard response to any media question was to repeat essentially the same line over and...
When Can We Start To Say “Expert?”
Since getting involved social media a few years ago, I've consistently shied away from describing myself with one word: Expert. I've also avoided using the word to describe others. Not only have I shied away from using the word, I've been pretty harsh on the people who have used it.
Social Media Reading For Traditional Communicators
Social media is increasingly changing the landscape for professional communicators. Whether you work in internal communications, crisis management, strategic PR,...
Do You Get Social Tool Fatigue?
A few weeks ago, Forrester Research analyst Jeremiah Owyang announced that he was taking a 20 day hiatus from Twitter....
“We Should Do Something In Social Media”
Every so often a client (or potential client) will come to us and say something like, "We think we should...
Avoiding The Dark Side Of Social Media
...constructive and valuable conversations persist throughout the Internet using "social" tools. It's these that offer the potential for businesses. The question for us as marketers and communications professionals is, how do we encourage and foster these discussions while keeping out the trolls?
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