marketing

Not your grandparents’ social: The ongoing evolution of social media

Social media has driven momentous change in the business world over a little more than a decade. It has changed...

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A Digital Lens on the U.S. Election

One day after the U.S. election and the dissection of the reasons for the outcome is well underway. Richard Edelman,...

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Presentation: The Power of Loyalty in Social Media

This afternoon I was pleased to have the opportunity to present at Sprinklr‘s Social @ Scale event in Toronto, as part...

Smart Location-Based Marketing By Home Depot

Update: Sigh — turns out Ben was just larking around — my dreams are crushed. Still, even though this was...

Startups: No, You Don’t Need To Hire A Social Media Expert

My eye was caught this weekend by a post from Francis Tan, asking whether startups need to hire social media...

Yeah, Well Your Agency Is Killing Unicorns

Daniel Stein recently wrote an attention-grabbing post over at Digiday entitled “HypeBusters: PR Agencies Are Ruining Facebook.” His basic argument:...

The Greatest TED Talk Riposte Ever Posted

This post was meant to be a regular “Monday Morning Reads” post, but then I found myself writing something a...

20 Social Media Trends for Business in 2011

20 Social Media Trends for Business in 2011

20 Social Media Business Trends in 2011 View more presentations from Dave Fleet. One of the great things about working...

Why Paying Bloggers For Posts Changes The Game

There’s been a lot of debate back and forth around bloggers (generally mommy bloggers, although they’re certainly not the only...

Interview: Aaron Goldman – Everything I Know about Marketing I Learned From Google

Interview: Aaron Goldman – Everything I Know about Marketing I Learned From Google

Aaron Goldman is the author of Everything I Know about Marketing I Learned From Google (affiliate link). Before declaring free...

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