The Communicator’s Challenge: “We” Are Not “They”
Last week I briefly touched on a big issue that, on reflection, is the bane of communicators across various disciplines:...
PR Isn’t The Enemy
Once again, the last couple of weeks have seen the public relations industry dragged through the mud by a high-profile...
Join The Thornley Fallis Team
Thornley Fallis Communications is growing, and not just in its health care team! We’re looking for a social media-savvy consultant...
The Lines Are Blurring
The lines between public relations, marketing and advertising are blurring. This likely won’t be news to anyone who has followed...
Public Relations Is Not A Right
Companies or individuals who act illegally or unethically aren't "entitled" to representation, and I personally don't want to be the one providing it to them. I want to put my head down at night feeling good about the work I do, not worrying whether I've helped an unethical organization go about its business.
Six Lessons From The Ghost Twittering Saga
Last week, I wrote a post about an a-list blogger (Guy Kawasaki) who used ghost writers on his Twitter account....
Pitching – Like Throwing A Stick For A Dog
Michael O’Connor Clarke mentioned a great analogy for pitching to me when we were chatting at work today. He says...
News Release Vs. Press Release
A few days ago, I mused publicly on Twitter that the term “press release” was outdated and that “Anyone (especially...
The Bigger Picture On Public Relations
Marketing guy Seth Godin published a post yesterday entitled “The difference between PR and publicity.” In it he says: “Publicity...
MSNBC vs. AIG’s Public Relations Agencies
If you didn’t catch it, last week MSNBC’s Rachel Maddow tore a strip off AIG for having a “list” of...
Recent Comments