Set Yourself Apart In The Tough Times
Seth Godin wrote an interesting post yesterday about “winning on the uphills” that really resonated with me. The crux of...
One Person Does Not Equal “Everyone”
A couple of months ago I wrote about the challenge that communicators face in recognizing that we are not the...
Does Self-Promotion Really Equal Community-Building?
“Community” is a popular buzzword nowadays, even more so since the explosion of social media. But are we really using...
Anti-Brandjacking Basics: 10 Profiles To Claim For Your Company
Have you taken the basic steps to prevent people from hijacking your company’s brand? Or have you left the door...
Scribnia Helps You Discover And Review New Blogs
A little while back, a few people drew my attention to Scribnia. I glanced at it at the time, but...
Feedburner and FriendFeed: FailBurner
Feedburner is probably one of the most-used services available for bloggers. Its RSS analytics, promotion and advertising features have made...
Community Alone Isn’t Enough
One of my favourite roles to play (and one that likely annoys my colleagues the most) is that of devil’s...
You Aren’t Always Right
As our team does more and more online outreach on behalf of our clients, I’m increasingly coming to realize that...
25 Questions To Make Your Social Media Workflow Work For You
You’ve pulled together a social media team, you’ve set your objectives, you’ve developed an integrated communications strategy that combines online...
Five Levels Of Social Media Responses
You’ve leapt onto the social media bandwagon. You’ve dived headfirst into the murky waters of Twitter. You’ve used a few...
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